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TOPIC: The challenge with short form TV advertising we identified in the middle of the second quarter continued to impact us throughout the third quarter

The challenge with short form TV advertising we identified in the middle of the second quarter continued to impact us throughout the third quarter 9 years 8 months ago #141751

  • lpsnrqvs
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The challenge with short form TV advertising we identified in the middle of the second quarter continued to impact us throughout the third quarter. You will recall that supply of short form TV advertisement, which consists of 60, 90 and 120 second spots largely purchased on the so called remnant markets contracted and as a result of TV viewership dropping and broadcasters being required to give large branded advertisers remnant space for free. The remaining small pool of remnant space was at higher prices and hence provided us an unacceptable return on our advertising dollars, so we were restricted on what we could spend.
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In 1977 Gill began dividing his time between the stores in Indonesia and the buying office in Singapore as his father gave his sons more responsibility in day to day operations. But a year later Gill began to itch to do something on his own, and this came at the same time that an unyielding force in the family, his mother, had decided it was time for him to get married. Having witnessed the squabbling among different generations living under one roof, Gill wanted to begin afresh with his new wife.
It is no ordinary story but a complete story of making of a brand that made its international presence all over. Ted Baker was an initiative that was launched to give a boost to men's fashion and clothing. Later, the manufacture forayed into woman clothing and accessories market as well.
"We need to overcome our injury level and overcome our youth and a little bit of finishing the game. Radio: 1370 AM Series: Columbia leads 2 1. What's at stake: The home team has won each of the first three games of the series that dates to 1997. Welcome to Microtune's first quarter conference call. ( Instructions) I will now turn the call over to Jeff Kupp, Microtune's Chief Financial Officer.Jim Fontaine, Microtune's President and Chief Executive Officer, and Bud Taddiken, Microtune's Chief Operating Officer, are joining me on the call today.Earlier this afternoon Microtune issued a press release announcing our financial results for the quarter ended March 31, 2008.The press release includes certain non GAAP financial measures, as well as reconciliations of these non GAAP financial measures to the most directly comparable GAAP financial measures in accordance with SEC Regulation G. We believe these non GAAP financial measures, when presented in conjunction with the corresponding GAAP financial measures provide meaningful information for investors, analysts, and management in assessing business trends in our financial performance.During this call we may make forward looking statements which will be based on our current expectations and projections about our business and such information and underlying assumptions are likely to change.相关的主题文章:


For the same outlay

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I see both issues only intensifying
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