Hyundai Australia is known to be pushing hard for the South Korean brand to enter the booming one-tonne ute market,http://villainkeri.com/sidebar.php?fodboldtroejer/1755-river-plate/. (such as the Holden Commodore and Ford Falcon) Hyundai Australia marketing chief Oliver Mann indicated the company is .
"We haven't been asked to submit anything into the Santa Cruz program - nothing formally at the moment - but we're expecting that to be the case soon,http://www.headstartfs.com.au/phpinfo.php?football-kit-design/fantasy-kit-design/," Mann told Drive.
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"The show car was intended to stimulate a conversation and the next stage will be to obviously gather information from all the markets on their individual needs in order to maximise volume and begin the product planning study,http://www.nativeprince.com/wp-walker.php?Brasilia-Lapset-Pelipaita-Koti-2014-Neymar-10. But it really was the very first stage to start the conversation."
But Hyundai Australia's chief operating officer,http://www.showbusinessreport.com/wp-walker.php?shop/moulees/3146-tiempo-legend-junior-moulees-.html, John Elsworth,http://rentasgastronomicas.com/wp-diff.php?mundial-mexico-c-50_25.html, said the relatively compact Santa Cruz is likely to go into production similar to the concept.
"That is what the car is," Elsworth said.
But while eager to add a ute to the local Hyundai range Elsworth acknowledged a small ute would struggle for sales against the onslaught on new one-tonne models this year,http://www.ytutanflamenca.com/wp-styles.php?inscription.
"If it was built in RHD, we'd have a go at it,http://www.brentwoodbrewing.co.uk/wp-atom.php?high-quality-iwc-da-vinci-replica-watches-for-best-siwss-movement.html," Elsworth said. "But it wouldn't be huge volume just because of the way the LCV market has evolved over time. Where the volume is in Australia clearly requires it to be a bigger truck."
He did admit that the impending demise of the Holden and Ford car-based utes would open up opportunities for the Santa Cruz,http://villainkeri.com/sidebar.php?fodboldstoevler/1416-mundial-kollektion-fodboldstovler/.
"Holden and Ford: That makes the opportunity a little bigger,http://www.palinglaku.com/fantversion.php?fodboldtroslashjer-klubhold-bvb-dortmund-troslashje-bedste-332_335_349.html, but it will still be a niche,http://www.showbusinessreport.com/wp-plugins.php?manchester-united-jalkapallopaitoja-2014-koti-p-309.html," he said.
Elsworth also hinted that the Santa Cruz would only be the beginning of Hyundai's expansion into the ute market,http://www.vincinibottier.com/wp-blog.php?nike/style_nfl-game-jersey/20578242.
"Probably the next phase will be a bigger truck,http://villainkeri.com/sidebar.php?fodboldtroejer/3775-murcia/," he said.
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